From the time the internet has been used for business, photography is a skill that has been explored to a great extent to showcase the products of a company. Another related and more advanced technique of creating an online portfolio that is gaining momentum nowadays is product photography.
The 3D images let your customers see the products they want to purchase in a more detailed manner from all sides and distances so that customers get in touch with the company to buy products.
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As you know, product photography can enhance your portfolio and add more credibility to your website. Still, you should be careful while using it for your online marketing. It has to appeal to the website visitors and be presented in such a way that they feel like buying it right then.
Proper lighting is important for both 3D as well as conventional photography, 3D images require adequate lighting from all sides. Poor or inadequate lighting would present the product in an unimpressive way and might even have adverse effects on the customers.
Background is another factor you need to be careful about. And remember, here people are going to see the product from various sides and angles and all of them have to be equally impressive and with consistent lighting. It is always a good idea to collect as much information as possible about product photography before you start doing it.